Likita
Na Bisso
Client
Likita Na Bisso
Année
2026
Secteur
Launch Branding
Collaboration
Agence XPG
01 — Contexte
Likita Na Bisso is an African Market based in the USA. For a new brand, first impressions are decisive. The challenge was to build an identity capable of immediately transmitting the African universe, inspiring trust and differentiating the brand in the competitive African Market landscape.
02 — The Strategy
Logo System
V.01
V.02
V.03
V.04
V.0503 — The Process
Logo Creation
Designing a memorable logo that evokes African identity and works across digital and print.
Visual DNA
Developing a complete graphic universe: identify colors, adapted typography and African-inspired elements.
Social Media System
Creating templates for promotions, products and announcements to ensure brand consistency.
Launch Foundations
Positioning the brand with a credible image to attract the African diaspora in the USA.
Visual System & Materials
Visual System & Materials
04 — The Impact
Professional visual identity established
Distinctive and memorable logo
Cohesive graphic universe deployed
Ready-to-use social media system
"A launch branding is not a cost, it is the infrastructure of success."